Charisma of Tussar Silk

If you own even half a dozen Nehru Jackets, we won’t be surprised at all if a Charismatic Tussar Silk Jacket is one of them. From family functions to weddings, men wear Tussar Silk Jackets with absolute pride. But while these Jackets are easy to come by, not many men know enough about this variety of silk. So if you already own a few or are planning to buy a Tussar Silk Jacket, there’s no time like now to learn all about them.

  1. Desi Tussar silk are also known by the Sanskrit name, Kosa Silk. They are made from silk that is produced from silk worms that breed on wild forest trees, not mulberry trees.
  2. A lot of India’s Tussar silk Jacket production happens in Jharkhand & Bihar. In fact, the silk weaving industry in this region goes back over a century! Hence, Jharkhand Silk Jackets are just as popular.
  3. Tribal women who are trained in the art of Tussar Silk weaving can produce about 10 metres of the silk cloth in around three days.
  4. Though cheaper than mulberry silk, a genuine Tussar silk Jacket will still cost you anywhere between Rs.3000 to Rs.4000.
  5. While Tussar is more textured than mulberry silk, its shorter fibers make it less durable. That said, the porous fabric makes Tussar a comfortable choice even in our warm Indian summers.
  6. Tussar silk Jackets have a natural dull gold colour, which make them a great choice for Indian weddings. We wouldn’t be surprised if you already have a few embroidered Tussar Jackets with nature-inspired motifs in your own wardrobe.
  7. Tussar silk Jackets are delicate and need to be dry cleaned only. Store them in muslin bags to allow the fabric to breathe.
  8. The test of a genuine Tussar Jacket is to burn the edges slightly. If it smells like burnt hair rather than just leaving a solid residue, you know you have an original.

Poster 25

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The Prime Jacket of India

Get into the Patriotic Spirit this Republic Day, wear the Prime Jacket of India. Yes, the Jacket which has been worn by the first Prime Minister of India Pandit Jawahar Lal Nehru till the current Prime Minister of India, Shri Narendra Modi.

Nehru gave Jackets its name by wearing it often in public meetings and international trips, whereas Beatles and James Bond gave it much needed global acceptance, Modi added the vibrant colors to the Jacket. From shades of Grey to the beautiful vibrant pastel shades, that Jacket has seen all over the decades.

It is one attire for Indian Men, which when worn, makes you feel like a proud Indian. So get your wardrobe ready for the Republic day and wear a classy Nehru Jacket.

Prime Jacket of India

Men’s Drool Wear: Berry Berry Good!

Like everyone else, even we love it when media talks about us. And last couple of weeks has been exceptional as we received the much needed attention from media house across the country. We are right now sharing with you, our coverage in the The Telegraph Newspaper, covered by Ms. Chhandosree, on 14th August 2015.

We would like to thanks the Chief Editor and Ms Chhandosree for publishing the story titled “Berry Berry Good: Men’s Drool Wear”” in their News Paper on 14th August 2015. We appreciate their willingness to publish a candid article on how age has never been a deterrent for me to start something new in life and how Arti’s dream to be an Entrepreneur came true.

We feel passionate about the support extended by you and are grateful to you for allowing our voice to be heard. These stories will definitely inspire many more young minds in the country and world. Again, we thank you for having our story in your Newspaper.

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Nehru Jacket: Wardrobe Essential

Nehru jacket is the most versatile piece of clothing in any men’s wardrobe. You can wear it for any occasion such as wedding, a casual brunch, a business meeting, pooja, a cocktail night, etc. The jacket can be paired with kurta-pyjama, Jodhpuri pants, trousers, tweed pants, chinos or jeans for a great stylish look. Another advantage of the jacket is that it hides belly fat/ flabby stomach, which is a common problem in middle-aged men.

What did the New Chief Minister of Jharkhand wore for his swearing ceremony? Nehru Jackets of course!

Nehru jackets have been in fashion since a very long time, and its hit stint in politics is also not a recent story. But hang on, the fashion might have started way long back, but it is still not gone! In fact, it is still very fresh in India and has jazzed up with many current styles and colors to give it a more modern look.

This was best proved by the recently elected Chief Minister of Jharkhand – Senior Bharatiya Janata Party leader and five-time legislator Raghubar Das, who wore a dazzling red Nehru jacket to his swearing in ceremony and looked very smart in every inch of it. And it was designed none other than by Mulberry Lifestyle, of course!

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Although the current political fashion icon, who wears his own versions of Nehru jackets too, Prime Minister Narendra Modi was absent from this event due to bad weather, Das left no stone unturned in proving that he is a fashion icon himself.

Modi’s version of Nehru jacket has become a staple part of Modi’s look now and he wears this look everywhere he goes. His sense of style is so influential that even the Chinese President Xi Jinping adopted this simple, yet elegant attire and was seen sporting the “Modi look” on his earlier Sabarmati visit to India.

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What distinguishes the Nehru Jacket from a normal suit jacket is its mandarin collar, which was originally a part of the court dress in northern India. This collar is a short (1-2″ / stand-2-5 cm) stand-up collar that is not turned down and does not feature a lapel.

Everyone seems to be loving this style and this fashion is picking up in India at a fast pace.

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And not only politics, this subtle piece of fashion is capturing every scene of life these days. More and more young crowd is seen wearing Nehru jackets teamed up in very stylish ways in Indian weddings. Just teaming up the Nehru jacket with a traditional kurta pyjama and some or a formal shirt and a pair of well-tailored trousers can do wonders in the wedding attire, especially for men. But do not smile so soon! Ladies can carry off a Nehru jacket just as well. Just put on some light make-up and cool funky jewelry with the Nehru jacket and every one at the wedding would be turning again and again to admire you!

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 There is no other piece of clothing that is as versatile as Nehru jacket. From politicians to actors, guys and girls alike, students and young crowd giving it their own funky punch and of course, Nehru jackets are a favorite winter attire too. It is simple, comfortable and elegant and it will never go out of style. They are pure unadulterated classic attire that can be pulled off with anything and everything. So do not hesitate and buy the jacket now!

Support your elected leaders and buy a Nehru jacket for yourself!

Modi’s new twist to the Nehru jacket

The craze for Nehru jackets seems to climb the fever more and more with each passing day. And with winter being started in full bloom, people are getting more oriented towards getting a Nehru jacket for themselves. Our Prime Minister Narendra Modi is in no manner behind in this fashion trend! He has been seen wearing a Nehru jacket styled clothing more often than not. Modi is the new political fashion icon and he is leaving no stone unturned in making a mark with his sense of style and grace. He is obviously giving the classic Nehru jacket a twist of his own. The Nehru jackets that he wears are being called the Modi jackets and there is a lot of demand for those in the market.

The Modi jacket is a revised version of the classical Nehru jacket. Instead of being short and made of khaki, it is made of silk and has half sleeves and also its length extends up till the waist. These “jackets” are more of kurtas and they are smart and cool and have made Modi to be on the fashion map. This attire has been designed by Modi’s personal tailor Bipin Chauhan, the owner of the clothing line Jade Blue. He is also planning to promote the Modi jacket in Britain, US and Southeast Asia. Of course, people love this look all over the world and Modi is being stated as the most fashionable Prime Minister that India has ever seen!

The Modi jacket has become a staple part of Modi’s look now and he wears this look wherever he goes. His sense of style is so influential that even the Chinese President Xi Jinping adopted this subtle attire and was seen sporting the “Modi look” on his recent Sabarmati visit to India.

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Modi jackets have captured the market by a storm and are here to stay. The common people want this jacket to be a part of their identity too and the demand for this piece of clothing is witnessing a sharp increase with each passing day.

Just like Nehru jacket, the Modi jacket or kurta can be worn with anything and for any occasion. Be it a wedding, a business meeting or casual hanging out with friends, it will give you a stylish look with the essence of simplicity very much intact.

NaMo can very easily become a fashion line while the Prime Minister is busy capturing hearts around the globe with his impeccable sense of fashion and style. Many fashion gurus across the world are highly impressed by Modi’s little twist to the evergreen Nehru jacket and are more than willing to promote the look in their countries too.

Now we can only hope that our Prime Minister continues to dazzle us with his twists to conventional styles and keeps on inspiring us to try something new and great!