Evolution of Nehru Jacket: A Brief History!

Today, it is very difficult to find classic garments in the market, which showcase style and panache. Every day there are some new launches and new styles start trending in the industry. People flock to them in droves to try them out even though they may be quite lackluster.

However, if we look at past, we see fewer options in menswear but all those were worthy of being stylish and had their own class. And today, we have a lot of options but they are somewhat like one-hit wonders. And when we talk about stylish menswear then it wouldn’t be possible without mentioning the classy Nehru Jacket.

Nehru jacket is falsely compared to the suit or Mao jacket but it is not like those.

A Nehru jacket has a mandarin collar (a small, close-fitting upright collar). Nehru jacket should not be called as a suit or Mao jacket because they are very different from each other. The only similarity is the mandarin collar.

Nehru jacket is famous in Southeast Asia like countries India and other neighboring countries. It can be teamed up with matching trousers or odd trousers as well. A collarless shirt should be worn below the Nehru jacket.

Earlier, only big personalities used to wear this jacket like PANDIT JAWAHARLAL NEHRU.

Talking about the history and evolution of Nehru jacket the best thing is that it is “made in India product”. In 1940s Nehru jacket was designed in India only. And at that time it was referred as “BANDH GALE KA COAT”.

This jacket is from pre-independence era. Post independence, Nehru jacket is an important part of a man wardrobe. Nehru jacket can be worn at any function whether traditional or a small get together.

Earlier Nehru jacket was worn only on a kurta and only by men. Today, this jacket works as a style statement for both men and women. Although the structure of jacket has remained the same i.e. with a mandarin collar and a button because of this structure Nehru jacket gives a simple, formal yet elegant look.

In past years, Nehru jacket was manufactured by using only Khadi . But nowadays, other material like velvet, linen is also used to make it.

In these years Nehru jacket has gone through many evolutions and that’s why it is trending these days. Earlier, people used to wear only plain Nehru jackets but now embroidery has given a fashion statement to these jackets and that’s why we see celebrities, models wearing this jacket on ramp shows, parties.

Nehru jacket is one of the most important needs for a wedding.

Women these days love experimenting on their closest and that’s why newly designed cropped chopped Nehru jackets are on the market for women. The length of these jackets for women can vary from knee length to hip length.

Nehru jacket which begins its debut in the 1940’s has stood up by the test of time and has regained popularity and today Nehru jacket is not only something formal wear but something fashionable, trendy and bold.

  

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Is traditional dressing making a comeback in India?

After globalisation, our fashion sense also showed rapid progression due to the influence of the world wide web. We modernised traditional sarees, Kurtis, pyjamas and other traditional Indian clothing into something or perhaps everything western.

However, over the due course of time, the revival of old traditional clothing is highly noticeable.

We have enlisted 5 of the top most traditional clothing we have observed being snapped back in trend:

1) Khadi

The native Indian cloth item which revolutionised during the Indian colonial period is back in trend. Being a very versatile and adaptable fabric, it is being used as the uniform material for certain schools and colleges.

Sarees, Kurtis, Salwar, Shirts and pants are the wide variety of clothing items that are available in Khadi.

In spite of being a little tough on the money pocket, its durability and versatility is remarkable enough to bring it back in trend.

2) Salwar Kameez

Mostly popular in the northern region, it dropped out of trend when jeans and capris came in style and took over a large bourgeoise society. Salwar kameez was mostly forcefully worn by high school girls as their uniform.

It is a delight to see salwar kameez back in trend. Customised traditional salwar kameez is worn to parties, wedding sangeet and many other such occasions.

Its uniqueness and wide variety of styling brought it back in trend.   

3) Nehru Jackets

Listed among the top global political fashion statements of all times by the Time Magazine, is one of the most trending jackets in today’s time.

Coming in different shades, textures and cloth quality, it goes hand in hand with Kurtas and add vibrancy to the whole get up.

Mostly popularised by our now prime minister, Nehru jacket helps maintain the culture as well as groom the upcoming generation trendily.

Nehru jackets, being the perfect fusion between history and modern elements will be trending longer than expected.

4) Dhoti

Not very common in casuals but certainly, Dhoti is back in occasional wear and for special days. Different fabrics and unique modernised styles of Dhoti is making it popular amongst the youth.

In a costume or any special family occasion, Dhotis come with pre-styled Kurtas that when adorned, look astonishingly amazing.

The comfort that it provides, its simplicity and traditional touch bring it back in trend.

5) Lungi

Natively worn by south Indians, Lungi combined with shirts is highly trending. If we went back a year or so, publicly appearing in lungi would have been a little weird but not anymore.

Lungi is available in a variety of designs and cloth options.

Neither is it just comfortable but also very easy to wear. Lungi perfect helps bring our tradition to glory and also helps inevitably in preserving it.

The variety in they styling is why lungi is back in trend.

So, these old traditional Indian wears are looking at a huge revival and have managed to make their own place in our hearts!

End of Season Super Sale

Mulberry Lifestyle End of Season Sale is here and it just got bigger with discount up-to 50% on its entire range of Jackets. It is one of the most genuine sale wherein you get to buy Jackets from across categorizes on a discounted price.

The post discount products are available at a price range of Rs. 1500/- to Rs. 2500/-. The European Linen Jackets are available at Rs. 2500/-, Velvet Jackets at Rs. 2000/-, Cotton Jackets at Rs. 1800/-. Linen Jackets at Rs. 1500/- and so on.

Why wait? Hurry up as the stocks are limited and so is the time.

Ornamental blue with gold embroidery invitation card

Mulberry Lifestyle @ IATF Dubai 2017

Dear Friends,

With your support and wishes, Mulberry Lifestyle is getting ready for its first International Exhibit in Dubai next week. We will be launching our exclusive Collection of Jackets for the International Market at International Apparel & Textile Fair, 2017, the leading Apparel Fair in the world.

Dubai Poster

You have been a part of our journey, helping us with new ideas and in our growth. We will be happy if you can invite your friends, family and associates in Dubai, on our behalf, to meet us at IATF, Dubai.

Booth No. D 6
Hall No. 8
Dubai World Trade Center, Dubai
Mobile: +91 9708039200

Facebook Event Page 

Best Regards,
Kanishka Poddar
Mulberry Lifestyle

Free International Delivery

It’s time of festivities and celebration across the globe. From Diwali, to Eid, Christmas and New Year, next couple of month will have it all. To make your celebration more beautiful, we are offering Free Delivery across the globe on every Jackets purchased on our online store http://www.mulberrylife.in.

Like we say, Shop from any corner on Earth and we will delivery it to you, with no shipping charges.

Happy Shopping!!

Wedding Collection 4

Charisma of Tussar Silk

If you own even half a dozen Nehru Jackets, we won’t be surprised at all if a Charismatic Tussar Silk Jacket is one of them. From family functions to weddings, men wear Tussar Silk Jackets with absolute pride. But while these Jackets are easy to come by, not many men know enough about this variety of silk. So if you already own a few or are planning to buy a Tussar Silk Jacket, there’s no time like now to learn all about them.

  1. Desi Tussar silk are also known by the Sanskrit name, Kosa Silk. They are made from silk that is produced from silk worms that breed on wild forest trees, not mulberry trees.
  2. A lot of India’s Tussar silk Jacket production happens in Jharkhand & Bihar. In fact, the silk weaving industry in this region goes back over a century! Hence, Jharkhand Silk Jackets are just as popular.
  3. Tribal women who are trained in the art of Tussar Silk weaving can produce about 10 metres of the silk cloth in around three days.
  4. Though cheaper than mulberry silk, a genuine Tussar silk Jacket will still cost you anywhere between Rs.3000 to Rs.4000.
  5. While Tussar is more textured than mulberry silk, its shorter fibers make it less durable. That said, the porous fabric makes Tussar a comfortable choice even in our warm Indian summers.
  6. Tussar silk Jackets have a natural dull gold colour, which make them a great choice for Indian weddings. We wouldn’t be surprised if you already have a few embroidered Tussar Jackets with nature-inspired motifs in your own wardrobe.
  7. Tussar silk Jackets are delicate and need to be dry cleaned only. Store them in muslin bags to allow the fabric to breathe.
  8. The test of a genuine Tussar Jacket is to burn the edges slightly. If it smells like burnt hair rather than just leaving a solid residue, you know you have an original.

Poster 25

Feather-light Jackets

It is summertime and you still need to stand out in wedding parties and cocktail nights. Mulberry Lifestyle brings a new range of Jackets made specially for Summers. These Jackets are made of ultra lite Italian Cotton fabrics which lets you breathe even in scorching heat outside.

The Jackets weigh less than 350 gms and are currently available in two shades of blue & maroon. They possess a nice shine which adds to its texture and richness. They are available in sizes 36, 38, 40, 42 and 44 and are priced Rs. 2899/-.

Free shipping & Cash On Delivery are also available on all orders.

Summer Jackets 1000 x 500